Fulfillment Center Success: Fact #4: Your Fulfillment Center Is A Key Link To Customer Satisfaction
Fulfillment Center Success: Fact #4- Your Fulfillment Center Is A Key Link To Customer Satisfaction
The fourth fact about fulfillment center success is that your fulfillment center partner truly does affect your company’s customer satisfaction.
Fulfillment Center
It’s a fact: your fulfillment center directly affects your customer’s experience.
Today’s customers – whether they’re shopping in-store or online – are looking for more than great products at great prices. They expect their purchasing journey to be a memorable experience. They are constantly evaluating every detail of every interaction with you to see if your company measures up. That includes your fulfillment process.
If you’re strictly an online retailer, you are really at the mercy of your fulfillment center. You don’t have the advantage of face-to-face relationship-building opportunities, as brick and mortar stores have. Your customer care agents set the tone – with their voice and salesmanship. Your back-end logistics crew creates the package each customer receives — their “voice” is the visual impact of that package. And its emotional appeal.
And you thought fulfillment was only about taking calls and shipping stuff. Ouch!
It’s time to get the facts about fulfillment center success
At USA Fulfillment, we’ve been delivering exceptional customer experiences on behalf of clients for more than three decades. One thing we’ve learned is that many companies have no idea they could be getting far more from their fulfillment partner. So we wrote an e-book that delivers all the details. It explains why facilities and people are equally important when it comes to fulfillment center success. And why “high touch” transforms customer experiences from average to memorable.
Our e-book is free, because sharing what we know helps your business grow. And that’s always our goal.
If you’re the best, your fulfillment has to be the best, too
Your products are just the beginning. They are undoubtedly what attracts customers to your brand in the first place. But it is your fulfillment center that makes customers glad they ordered from you and inspires them to buy again.
With a partner that understands “satisfactory” is for the other brands, you’ll have peace of mind, knowing your customers are having the experience of a lifetime, every time they order from you.
Want more information about whether or not you should work with an order fulfillment company? Take our needs assessment and find out!
